Fresh Thoughts

THE FUTURE OF RISK

Modern societies were built on the successful management of risk at an everyday level built on the principle that if individuals trust others, it will pose minimal, if any, harm to them and that public institutions exist to police are

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Robi and a2i engage the youth in fighting Corona pandemic through “Idea for Goodness” campaign

Robi and ICT Division’s Aspire to Innovate (a2i) program have teamed up to create a platform named “Idea for goodness”, for the youth to share their innovative ideas for dealing with the ongoing Corona pandemic situation in the country. The

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IN CONVERSATION WITH SHOKO ISHIKAWA

Shoko Ishikawa has over 15 years of experience working with UN WOMEN. She currently is the Country Representative in Bangladesh. Before this assignment, she was the Country Representative of UN Women in Vietnam. Ms. Ishikawa led the establishment of UN

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RETHINKING CUSTOMERS WITH MICRO-MOMENTS

With the high usage of smartphone devices, people are always searching for immediate information. These searches or “Micro-moments” can be leveraged by brands to gain attention and deliver quality. What is the size of Jupiter? You google it. Hungry? Your

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SPACE: GROWING POSSIBILITIES

The concept of space, going to space, living in space have been swirling around the minds of ever-curious human beings for a long time. Back in the ’50s, space exploration was fueled by the Cold War with the national space

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REJUVENATING BRICK-AND-MORTAR

The emergence of e-commerce and shift towards digital channels was seen by some as the death of traditional brick-and-mortar retail stores. Apprehensive of the dynamic change, many traditional retailers opted for a conservative approach to the adoption of technology, using

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RESHAPING THE OUTLOOK OF THE PAINT INDUSTRY IN BANGLADESH

Some people are born to be able to contribute to something larger than themselves. Indisputably, Rupali Chowdhury, Managing Director of Berger Paints Bangladesh Limited is one of them. After joining Berger in 1990, she advanced step by step. Under her

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IS WORK-LIFE BALANCE A MYTH?

How often have we come across situations where we canceled a long-awaited plan at the last minute? Not because we got caught up in work, but we felt so drained after the hectic schedule of a long day, we did

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EXPERIENCE THE “ELITE” DIFFERENCE

Founded in 1952, Elite Paint’s history goes back to the pre-independence era of Bangladesh. Founded and guided by the late Chairman of Elite Paint Mr. Serajuddin Ahmed, the company became one of the leading paint brands of the country. Since

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UPSKILLING THE AGEING WORKFORCE

The world is shifting persistently and at a progressively rapid pace. It is a time where heightened longevity is converging with unparalleled technological innovation to rattle aging in ways previously inconceivable – empowering us to cherry-pick how we want to

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STREAMLINING COMPANIES THROUGH REVENUE OPERATIONS

“Marketing is where the magic begins” – this past saying by marketers does not hold true any longer. If a single department like Sales, Customer Relationship Management or even Finance provides an unsatisfying experience for customers, the brand is going

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IS BOOST STILL THE SECRET OF OUR ENERGY?

Isn’t it great when you and your friends are sharing the same posts? It is always exciting to find like-minded people. But have you ever noticed how yours and your friends’ or colleagues’ news-feed contain about the same type of

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SHWAPNO – PIONEERING THE USE OF TECHNOLOGY IN SUPERSTORES

In 2008 Shwapno started its journey, and in the span of a few years, Shwapno was almost on the verge of closing down due to the dissatisfaction among customers regarding the service and stores. But today Shwapno has straggled its

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DBL CERAMICS – A NEW DEFINITION OF VERSATILITY

Ceramic Industry of Bangladesh Only a decade ago, Bangladesh was mostly dependent on imported tiles. Due to the rising domestic demand, triggered by increased construction of houses and their renovation or remodeling, has led to the boom of local tiles

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WHAT IS AN IDEAL FRANCHISE MODEL?

Before making a big step in taking a franchise opportunity, one must have a desire to go along with being a new business owner. Remembering the fact that putting up a business is more than just to have something to

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