Nazia Andaleeb Preema, country’s prolific visual artist; President, Women in Leadership (WIL) and. Director and creative editor, Bangladesh Brand Forum shares her insights on the primary function of emergency communication.…
Asia Marketing Day 2020 is to be observed on May 27, 2020 (Saturday) by Asia Marketing Federation (AMF) and its member organizations from 17 countries, including Bangladesh, in Asia. The…
From falling stocks leading millions of people towards unemployment to the uncontrollable deaths of innocent lives, the pandemic has brought the world to its knees. Similar occurrences such as the…
Simply put, customer experience is the cumulative perception of the brand or the company resulting from the customer's interaction. Therefore, great customer experience can mean meeting or exceeding the expectations…
New York Festivals® Advertising Awards announced 2020’s special Industry Awards recipients. Each year NYF recognizes companies who push creative boundaries within the industry with special industry awards. This ultimate accolade…
Hon’ble State Minister, ICT Division, Mr. Zunaid Ahmed Palak, MP, on Friday, inaugurated digital crowdfunding platform ‘EkDesh’ to collect donations for indigent people amid coronavirus pandemic. He formally inaugurated the…
The effect of the coronavirus is having an acute and far-reaching impact on both the local and global economy and has sent public and private agencies looking for ways to…
Home quarantine has entirely changed the way we live and see this world. To begin to document the legacy of this rare time, prothomalo.com presents Quarantine Short Film Fest 2020…
Prime Bank Limited, country’s one of the prominent financial institutes celebrated 25 years in service today by hosting a live press conference on its official Facebook page. During the COVID-19…
Robi and ICT Division’s Aspire to Innovate (a2i) program have teamed up to create a platform named “Idea for goodness”, for the youth to share their innovative ideas for dealing…
Bangladesh Brand Forum organized the first-ever Chittagong Innovation Dialogue 2020 on 10th March at Radisson Blu Chattogram Bay View, Chittagong which was supported by BSRM and Elite Paint. The Broad…
Shoko Ishikawa has over 15 years of experience working with UN WOMEN. She currently is the Country Representative in Bangladesh. Before this assignment, she was the Country Representative of UN…
With the high usage of smartphone devices, people are always searching for immediate information. These searches or “Micro-moments” can be leveraged by brands to gain attention and deliver quality. What…
Be it in shopping malls or online stores, we are always surrounded by large numbers of brands. Among them, we choose the products of those brands which we like or…
Jonaki recently launched a line of perfumes designed in Bangladesh. Jonaki has a quite refreshing offering in the Bangladeshi fragrance market, which had a scarcity of premium fragrance brands. To…