CREATIVITY MATTERS | LIONS LIVE 2020
22nd June, the day 65th Cannes Lions International Festival of creativity takes place. This year it is going to be fascinating. But wait, was not that supposed to happen at…
THE RISE OF TELEMEDICINE IN MODERN HEALTHCARE
Besides the huge leap in the structure of our lifestyle, the pandemic has encouraged some very impactful changes and initiatives to the world. One such breakthrough is the boom in…
Tay Guan Hin named Chief Creative Officer of BBDO Singapore
Tay Guan Hin, a renowned personality in the creative world joins BBDO Singapore as the Chief Creative Officer. Guan Hin will lead the creative team from the BBDO regional headquarters…
IN CONVERSATION WITH NAZIA ANDALEEB PREEMA
Nazia Andaleeb Preema, country’s prolific visual artist; President, Women in Leadership (WIL) and. Director and creative editor, Bangladesh Brand Forum shares her insights on the primary function of emergency communication.…
Asia Marketing Day 2020 to be Celebrated Virtually on May 27, 2020 (Saturday) across Asia
Asia Marketing Day 2020 is to be observed on May 27, 2020 (Saturday) by Asia Marketing Federation (AMF) and its member organizations from 17 countries, including Bangladesh, in Asia. The…
THE OTHER SIDE OF THE PANDEMIC – CATASTROPHE MOTIVATING REVOLUTION
From falling stocks leading millions of people towards unemployment to the uncontrollable deaths of innocent lives, the pandemic has brought the world to its knees. Similar occurrences such as the…
CUSTOMER EXPERIENCE MANAGEMENT: UNLOCKING BRAND SUCCESS
Simply put, customer experience is the cumulative perception of the brand or the company resulting from the customer's interaction. Therefore, great customer experience can mean meeting or exceeding the expectations…
Mastercard wins Global Brand of the year
New York Festivals® Advertising Awards announced 2020’s special Industry Awards recipients. Each year NYF recognizes companies who push creative boundaries within the industry with special industry awards. This ultimate accolade…
Donation collection platform ‘EkDesh’ inaugurated by Hon’ble State Minister, ICT Division, Zunaid Ahmed Palak, MP
Hon’ble State Minister, ICT Division, Mr. Zunaid Ahmed Palak, MP, on Friday, inaugurated digital crowdfunding platform ‘EkDesh’ to collect donations for indigent people amid coronavirus pandemic. He formally inaugurated the…
BBF TALK: HOW CORONAVIRUS PANDEMIC IS IMPACTING THE RETAIL INDUSTRY
The effect of the coronavirus is having an acute and far-reaching impact on both the local and global economy and has sent public and private agencies looking for ways to…
QUARANTINE SHORT FILM FEST BY PROTHOMALO.COM
Home quarantine has entirely changed the way we live and see this world. To begin to document the legacy of this rare time, prothomalo.com presents Quarantine Short Film Fest 2020…
PRIME BANK LTD: 25 YEARS OF EXCELLENCE
Prime Bank Limited, country’s one of the prominent financial institutes celebrated 25 years in service today by hosting a live press conference on its official Facebook page. During the COVID-19…
Robi and a2i engage the youth in fighting Corona pandemic through “Idea for Goodness” campaign
Robi and ICT Division’s Aspire to Innovate (a2i) program have teamed up to create a platform named “Idea for goodness”, for the youth to share their innovative ideas for dealing…
CID 2020: FOR AN EQUITABLE AND SUSTAINABLE CITY
Bangladesh Brand Forum organized the first-ever Chittagong Innovation Dialogue 2020 on 10th March at Radisson Blu Chattogram Bay View, Chittagong which was supported by BSRM and Elite Paint. The Broad…
IN CONVERSATION WITH SHOKO ISHIKAWA
Shoko Ishikawa has over 15 years of experience working with UN WOMEN. She currently is the Country Representative in Bangladesh. Before this assignment, she was the Country Representative of UN…