ABSTRACT This article explores the strategies for mastering digital marketing in Malaysia, focusing on the retail industry, This article’s recommendations cater to retailers of various sizes, from small family-owned businesses…
Intent-based marketing uses the behaviour of a person online to craft personalised messages that capture probable buyers who most likely will purchase from them. Customer intent can be found by…
Bangladesh Brand Forum, in association with Academy for Professional Qualifications and e-Career, introduces in Bangladesh the second batch of the course on ‘Digital Marketing’. Via this course, students will gain…
Bangladesh Brand Forum, in association with Academy for Professional Qualification, and e-Career, introduces an online one-day certification course on Digital Marketing on Saturday, 24th February 2018. The course will focus on enabling students to build essential…
A content is a front-line soldier for any venture, for any business. It's a content that allows us to put our efficiency and innovations to communications. A content is an…
"What is the impact of mobile advertising? How do we expect it to make a change?" Questioning the technology and its ability to influence the digital platforms and lives of…
How can communication be done effectively through digital marketing? This is a question that most businesses may ask themselves as they consider how they can possibly boost their online sales…
When a bunch of students completed their under-grad from one if the best institutions in the country in 2012, they had two choices in front of them – get into…
The second edition of Digital Marketing Summit (DMS) was held in city on 12th December to inspire and share the knowledge & practices of online marketing. DMS 2015 was presented…