WIL HOLDS WOMEN OF EXCELLENCE 2018
Women in Leadership (WIL) put together a day-long engagement session titled ‘Women of Excellence 2018’. The initiative aimed at instigating knowledge and skills among the audience, most of which were…
CAPTURING MORE THROUGH CHATBOTS
This is the detailed version of "Ways A Chatbot Can Get You More Clients" from our September issue where it was presented that technology like Facebook Messenger is allowing websites…
FINANCIAL ANALYSIS IN A DATA-DRIVEN WORLD
Today, all eyes are on a business's finance department as it is asked to cut costs, reassess risks, and cope with the deep uncertainty generated by ongoing economic conditions. New…
SHAPING MODERN RETAIL IN BANGLADESH
Modern Retail sector in Bangladesh faces major challenges – skill gap, lack of strategic direction, lack of technology adaptation, policy implication complexity – just to name a few. These challenges…
Women In Leadership Publication | 7th Edition
Recently, one of my performance (Intersection at Shohornama) images has gone viral. Without knowing the actual context people started judging my attire and appearance. Performance art is an art genre…
DELVING DEEP INTO DIGITAL
Digital marketing has become an indispensable part of this modern era. It is a vital part of marketing strategies all around the globe. As a nation, Bangladesh is not far…
MONEY IN THE AIR
No matter which part of the world you are in, the need of equivalent exchange of goods with something of value, is the principle we all go by. You can…
IS CHINESE MASCULINITY IN CRISIS OR AN OPPORTUNITY FOR BRANDS?
There is more to the emerging Chinese masculinity landscape than effeminate, androgynous good-looking males Acrush is the latest hot boy band to appeal to the insatiable taste for "little fresh…
KAMAL QUADIR TALKS ON THE IMPORTANCE OF INNOVATION
Kamal Quadir, a Bangladeshi American entrepreneur and artist, is the CEO of bKash. He is best known for introducing E-commerce in Bangladesh by founding CellBazaar which was later rebranded as…
BBF MONTHLY | DECEMBER 2018
In our December issue, we have Digital Marketing Summit 2018 as the cover story, followed by Bangladesh Retail Congress and Women of Excellence 2018. December 2018 issue has pieces on…
FAILURE: THE SCOPE TOWARDS NEW
Reverse School Launches the UnDo Project Reverse School is a knowledge sharing platform to empower enthusiasts by focusing on how real optimism lies in learning through diverse experiences. It aims…
THE ROLE OF CO-CURRICULAR ACTIVITIES
ANJUMAN ARA Meet Anjuman Ara, currently a Senior English Language teacher at BAF Shaheen English Medium School (SEMS). In a world where a majority of the population still refuses to…
10TH BEST BRAND AWARD HONORS THE MOST LOVED BRANDS OF BANGLADESH
Honoring the most loved brands of Bangladesh, the 10th edition of Best Brand Award Bangladesh has taken place on 8th December. Bangladesh Brand Forum (BBF) in Partnership with Nielsen Bangladesh…
THE CURIOUS CASE OF CONTENT
Content. A 7-letter word with hundreds of interpretations. With the advent of internet and social media, content has become the Holy Grail for every single marketer out there. Every marketing…
NATION BRANDS 2018
Brands determine the image of the nation and the situation of their economy. As the world becomes more globalized, brands are considered as one of the most important assets, that…