INTERBRAND: THE BEST GLOBAL BRANDS OF 2017
2017 has been amazing for all the brands spread across the entire globe. From unveiling jaw-dropping new products to integrating state-of-the-art technology – brands have crafted their stories in many…
NATION BRANDS 2017
A CLOSER LOOK INTO THE PROGRESSIVE NATIONS IN TERMS OF THEIR BRAND VALUE Brands have indeed come a long way from the phase of its inception. From being used as…
WHAT HAPPENS WHEN NET NEUTRALITY IS REPEALED?
The internet is something we all love very dearly and is very close to our hearts in this age of modern technology. It is just as much a part of…
IGNITING THE ICT REVOLUTION – DIGITAL WORLD 2017
Since 2009, Bangladesh has been diligently pursuing a technology-led vision named "Digital Bangladesh". "Digital Bangladesh" will be a vision that would bring technology closer to everyone's life. One of the…
FACEBOOK BLUEPRINT – LEADING THROUGH KNOWLEDGE
Do you take advantage of digital marketing services like PR Digital? If you are a brand manager or an entrepreneur; chances are you do. And you must have had your…
NRB CONCLAVE – TRANSFORMING BANGLADESH THROUGH KNOWLEDGE REMITTANCE
For Bangladesh, the demography dividend phase is not so far away to be over. It is 2018 now, and within next 20 years the demographic dividend, the window of economic…
“MARKETING” – IT’S NOT A LIAR’S JOB!
“We drink the can, not the beverage,” says Seth Godin, the author of the book All Marketers Are Liars. The quote paints an apt picture of how a consumer’s mentality…
TRAINING SERIES ON DATA-DRIVEN STRATEGY & DIGITAL MARKETING ANALYTICS
The global economy is betting on a digitized future as age-old industries become vulnerable to technological disruption. Vision 2021 becomes a collective reckoning for Bangladesh as the country heads towards…
BBF PRESENTS ONE DAY TRAINING PROGRAM ON ‘BRAND MANAGEMENT’
Bangladesh Brand Forum, in association with NetValue Institute of Brand Management, introduces in an exclusive one-day training on Brand Management on the 3rd February, 2018. The training will focus on…
9TH BEST BRAND AWARD RECOGNIZES THE TOP BRANDS OF THE COUNTRY
“A brand is a promise. A good brand is a promise kept”, said Former Coca-Cola CEO Muhtar Kent. For the brands that are loved by people, keeping the promise is…
8 TOP TRENDS OF MARKETING IN ASIA 2018
Asia is growing rapidly as a market and business destination. As the economy is booming, organizations are feeling side effect of growing economy and facing national and international competitions in…
INTEGRATING TRADITIONAL WITH DIGITAL
In Conversation With Zaved Akhtar, Director, Market Transformation, Unilever, South Asia Zaved Akhtar has been working for twenty years as a career marketer and has been in places between British…
NRB CONCLAVE HELD TO TRANSFORM BANGLADESH THROUGH KNOWLEDGE REMITTANCE
With the theme ‘Transforming Bangladesh through Knowledge Remittance’, the first ever NRB Conclave held today at Le Méridien Dhaka. An initiative of Bangladesh Brand Forum, the conclave explored models and…
JET AIRWAYS CELEBRATES 10 YEARS OF CONNECTING BANGLADESH WITH INDIA
Jet Airways, India’s premier, full-service international airline, today celebrated the completion of a decade of its operations in Bangladesh. The milestone is especially significant, as Jet Airways was the first…