LEVERAGING CREATIVITY THROUGH DIGITAL PLATFORMS
Creativity, as defined by web is said to be the creation of artistic work using one’s aesthetic imagination. However, some of the most creative minds of the nation, have raised…
LEARNING THE ART OF MARKETING ONLINE CONTENT
In a conversation with Dan Clarke, CEO and Founder of disruptient Dan Clarke is a well-known thought leader in the digital marketing space. His experiences range from SEO, SEM, social…
LÜRZER’S GRAND SLAM – AN AWARD THAT ACTUALLY REWARDS
Lürzer's Archive, daily creative resource for advertising professionals worldwide, is due to launch a new award. Does the global advertising community need another award? Well, maybe not. But this award…
THE SKY IS JUST ANOTHER MILESTONE
In conversation with Abrar A. Anwar, CEO, Standard Chartered, Malaysia If you are a Bangladeshi, you will feel proud today. Because the person we are going to talk about has…
A TALE OF COURAGE AND RESILIENCE
In conversation with Shehzad Munim, Managing Director, British American Tobacco Bangladesh From a young Bangladeshi undergraduate to becoming the first native Managing Director of one of the leading multinationals in Bangladesh,…
BANGLADESH AT SPIKES ASIA 2017
BY ARAF NOOR Spikes Asia, an annual festival that brings together the creative communications industry under one platform in order to network and exchange ideas. This year, once again, champions…
A TIME TUNNEL INTO BRANDING
BY SYED IBRAHIM SAAJID London, a quintessential cosmopolitan city, is a treasure-trove of museums. At the heart of the city is the famous Notting Hill area and just at the…
BBF PRESENTS ‘CERTIFIED BRAND MANAGEMENT PROFESSIONALS’ COURSE
FOR BRAND MANAGERS, MARKETING MANAGERS, STARTUP ENTREPRENEURS Bangladesh Brand Forum, in association with NetValue Institute of Brand Management introduces in Bangladesh the first ever course on "Certified Brand Management Professionals". The…
IKIGAI DESIGN BAGS TWO RED DOTS THIS YEAR
Ikigai Design, a Dhaka based communication and design agency has won two awards in this year's Red Dot Award: Communication Design. This year, around 8051 nomination entries were submitted this …
REGISTER FOR THE 2ND BANGLADESH RETAIL CONGRESS
Retail Sector in Bangladesh has improved a lot over the last 4-5 years. From being a product focused sector, the sector is now giving importance to customer experience enabled by…
How does one deliver results by creating content?
A content is a front-line soldier for any venture, for any business. It's a content that allows us to put our efficiency and innovations to communications. A content is an…
Are We Using Mobile Advertising Effectively?
"What is the impact of mobile advertising? How do we expect it to make a change?" Questioning the technology and its ability to influence the digital platforms and lives of…
Building the Next Digital Marketing Campaign – Finding Out the Right Recipe
How can communication be done effectively through digital marketing? This is a question that most businesses may ask themselves as they consider how they can possibly boost their online sales…
5 Students to Get Scholarships for ‘Digital Media Advertising’ Training Program
Centre for Digital Transformation (CfDT) will hold a day-long training program on Friday, November 3, 2017, where Agne Svetnickaite, Business Development Manager of Eskimi, will give hands-on experience on Digital…