HOW TWITTER VIDEO TRENDS ARE SHAPING DIGITAL MARKETING
By Nafisa Nawal Khan It cannot be denied that today's audiences are visual. With the increase in use of screens, people now eagerly consume videos. Video has become one of…
By Nafisa Nawal Khan It cannot be denied that today's audiences are visual. With the increase in use of screens, people now eagerly consume videos. Video has become one of…
By FARHAT ZISHAN Nike has done it once again. Massive uproar on social media talks all throughout the town and sparking major conversations across all media platform. The company's latest…
As business students, we all have been engraved with the organized concept of marketing mix and its essential benefits for a sustainable marketing strategy for a company. The marketing mix…
By Nafisa Nawal Khan Content marketing, as we all know, is a strategic approach to create and distribute relevant contents to the targeted audiences online. Its ultimate goal is to…
So it's the start of a New Year... People are posting #10YearChallenge photographs of them today next to them ten years ago. Media is reporting a rise in Veganism in…
The concept of ‘Green Consumerism’ has emerged with the notion of sustainable lifestyle. Consumers are now much conscious about the environmental issues like climate change, extreme weather patterns etc. So,…
Cellular phones were once bigger than a child's head, often referred to as bricks and only reserved for use amongst the elite. Soon after, Nokia came along with a range…
Whenever we discuss a profession, it involves discussing the characteristics and the job description of that profession. Similarly, in the case of marketing, reports, articles and all forms of write-ups…
2018 is was a big year for marketing in Asia with loads of new trends and techniques being brought to the forefront of our strategies. Print marketing continued to be…
There is more to the emerging Chinese masculinity landscape than effeminate, androgynous good-looking males Acrush is the latest hot boy band to appeal to the insatiable taste for "little fresh…
The red light is known to go off every time danger strikes. However, we do not always see the calamity proceeding towards us. We stay blind to the hovering dark…
IN CONVERSATION WITH MUBINA ASAF, HEAD OF LEGAL & EXTERNAL AFFAIRS, BRITISH AMERICAN TOBACCO BANGLADESH A practicing lawyer turned corporate legal professional, Mubina Asaf has redefined what a legal practitioner can…
By Sanjida Tanny Earlier in March, Asia Marketing Federation (AMF) awarded the first ever Asia Youth, Women, Netizen Marketing Excellence Awards 2018 to recognize the outstanding marketeers of Asia. What…
By Arafath Hossain A report published by Daily Star on December 1st, 2017 reported that according to Google’s record a total of 40 million people actively use the internet in…
Bangladesh Brand Forum, in association with Academy for Professional Qualifications and e-Career, introduces in Bangladesh the second batch of the course on ‘Digital Marketing’. Via this course, students will gain…