Asix – Crafting Nature with Creativity
Let’s play a word game pairing up two words. If one word is said, the other one would automatically come at the top of our minds. Here it goes: Cloud…
James Bond Skyfall bus, Bristol
The Quest for the Fountain of Youth
Renowned brand marketer Shahriar Amin looks at why brands are trying to become youthful He is the king of the shallow male ego, the ultimate in male fantasy with fast cars,…
Mobile Mania – A Look into the Frenzied Market
Mobile telephony, among others, has a tremendous future in Dhaka – the most populated city in the world that is still growing at an unprecedented rate, as are its middle…
Sustainable Development Goals: The Pathway to Prosperity and Sustenance
"It is a roadmap to ending global poverty, building a life of dignity for all and leaving no one behind. It is also a clarion call to work in partnership…
GTV-Redefining Future through Brand Revamp
While Bangladesh TV industry is going through the trauma of loosing appeal due to lack of quality content and overcluttered advertising tendency, GTV emerged as an usher of new inspiration…
Sports & Leadership
A Brand Knowledge Pill a day, keeps the unhealthy symptoms away. The following are brand tips specifically designed keeping in mind Bangladeshi brands and businesses. Day 13 Pill 1 (Morning)…
Winner team The Daily Star & runner-up team Analyzen with the Honorable Jury members at the Lions Edit Competition
Lions Edit Competition Bangladesh 2015
Inspiring innovation and creativity in marketing communication, Bangladesh Brand Forum (BBF) and The Daily Star in association with Cannes Lions organized Lions Edit Competition Bangladesh 2015 on June 12, 2015…
Team Bangladesh Roars at Unilever’s Global Competition
On the 19th of March 2015, The Tigers roared in London. Team Bangladesh, representing Unilever Bangladesh Limited, lifted the first runners-up crest at the Unilever Future Leader’s League 2015, beating…
Three British Bangladeshi Women in UK Parliament; Quintessences of Political Professionalism
On the 56th parliamentary election of the United Kingdom, which took place on the 7th of May this year, a total of eleven British citizens of Bangladeshi origin participated with…
Restless Pursuit of the Credulous Mind in a World of Grey
A Brand Knowledge Pill a day, keeps the unhealthy symptoms away. The following are brand tips specifically designed keeping in mind Bangladeshi brands and businesses. Day 12 Pill 1 (Morning)…
TRENDS & TANGENTS
A Brand Knowledge Pill a day, keeps the unhealthy symptoms away. The following are brand tips specifically designed keeping in mind Bangladeshi brands and businesses. Day 11Pill 1 (Morning)…
Inspiring Women of All Time
From feminism to fashion, women in a world of challenging conventions made a contribution to creating new opportunities for their contemporaries and the following genres. Women have been defying all…
Where Women Can Shine
Unilever Bangladesh Limited (UBL), the personal care company, has been providing the women of Bangladesh great products which helps them feel good, look good and get more out of life.…
BANGLADESH: Economy & Industry Reminiscing 2014: How far have we fared to Face the year Ahead?
After a tumultuous 2013, the year 2014 has been a year of revival, a year of rebuilding the lost image, economy, business and equity. Looking at a country to predict…
The New Age of Branding
Day 6 Pill 1 (Morning) Sensory branding and the power of appealing to "Nose" The hottest development in marketing over the last few years has been neuro-marketing as well as…