The Packaging Secrets That You Need to Know
The Packaging Secrets That You Need to Know by S M Didarul Hasan. The readers of Bangladesh Brand Forum are primarily experts in marketing field and a portion of them…
The Growth of the Influencers Marketing in Bangladesh
Now-a-days the presence of digitalization is visible in every aspect of our life; such as education, health and medicine, entertainment, marketing, finance sectors etc. When it comes to digital marketing,…
How can brands be frontrunners in solving for climate change beyond just greenwashing consumers?
Written by Harish Krishna, Associate, Quantum On August 9th, 2021 the Intergovernmental Panel on Climate Change (IPCC), a UN body that oversees advancement of knowledge on human-induced climate change, released…
What it takes to become self-made entrepreneur
Unless you have a strong enough reason for pursuing entrepreneurship, it will only increase your sufferings. The "self-made" entrepreneur is a glorious badge that many aspiring businessmen want to wear.…
Innovation doesn’t have to be that much “out of the box”
In our day-to-day life in office, we seek for improvements. Improvement in process, innovation in product feature/service delivery process, and so on. While searching for areas of improvement or innovation,…
Barrister A B M Hamidul Mishbah
You founded the Bangladesh Intellectual Property Forum in 2011. In your view how impactful Bangladesh IP Forum’s works have been in terms of creating IPR awareness and capacity building? ANSWER:…
Are We Ready to Serve the People of Generation Z by 2030?
It is 2021 and still many of us make the mistake of considering the Millennials as the most advanced and smart generation of recent times. Perhaps, this is because of…
Waterbody Brand Strategy: A Step Towards Delta 2100 Vision
Abstract: Even though 75% of the world surface comprises of water, 97.5% is salt water while only 2.5% is either locked away as ground water or in glaciers. The forecast…
Defying our doubts is what we do
Bangladesh has always been a country of impossible achievements Every day, I used to speak to doubters. A lot of them. I used to meet them in the seminars I…
BBF Monthly | February 2022
The February issue of BBF monthly particularly focuses on the youth and how they are going to change the next movement of the nation and lead the transformation. Collectively we…
BBF Monthly | January 2022
The articles we have for our January issue of BBF monthly particularly focus on two broad themes economic recovery post COVID-19 and the digital future. Pandemic has greatly impacted the…
WINNING THE MODERN-DAY RETAIL SHELF
A good product is almost half the job done; the rest is largely dependent on packaging. It builds you a concise brand personality, yet we have seen in many instances…
BBF Monthly | December 2021
The articles we have for our December issue of BBF monthly particularly focus on two broad themes recovery of organizations after COVID-19 and sustainability. As we know pandemic has caused…
In Conversation with Khourshed Alam
BBF: The ceramic industry has been one of the booming manufacturing sectors of Bangladesh. However, over-reliance on raw material imports poses a challenge. How does Akij tackle this issue? It…
BBF Monthly | November 2021
The articles we have for our November Issue of BBF Monthly primarily focus on fintech, changing consumer trends and economic scenarios across the globe as the Cover Story is Fintech…