Mr. Mahtab Uddin Ahmed, Chief Operating Officer of Robi on Cross Functional Collaboration In a traditional organization, major departments made up of Finance, Human Resources, and Marketing/Sales, work separately in…
Insights into the Growing Consumer Market The universe of middle and affluent class (MAC) in Bangladesh is growing both in terms of size and purchasing capacity. This provides businesses with…
By M. Zulfiquar Hussain CEO & Lead Consultant, grow n excel, Human Resources & Management Consultants Are your employees aligned with the organization's objectives? Are you sure that the employees…
Communication Summit is one of the prominent parts of Commward and this year the summit had six renowned speakers from home and abroad. The speakers enlightened the audience with sessions…
Per Pederson on Creativity & Advertising Per Pederson, Deputy Worldwide CCO of Grey Global Group,recently visited Dhaka on a three-day official tour. With 113 Golden Lions wins at Cannes this…
Christophe Balaresque is the Luxury Brands & Marketing Director of Arjowiggins Creative Papers. Today, his focus is to develop relationships with Luxury Brands helping them to distinguish themselves from others by…
You will see what you want to see. This is all about our mindset and way of thinking. If you wish to find the negatives out of a situation you…
Consumers evaluate identical products differently depending on how it is branded. How marketer influences the mind of the consumer and how a brand leaves a long lasting impression on consumers,…