“What If We Tried This?”—Why Your Boldest Marketing Idea Needs Safety First

In the high-stakes, fast-paced world of marketing, creativity and collaboration aren’t just nice-to-haves—they are the lifeblood of performance. And yet, in many marketing departments across industries and continents, something insidious…

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Electro Mart Group presents one thousand umbrellas wrapper with Konka and Gree Logo for the welfare of Bangladesh Police

Recently, the Electro Mart Group gave one thousand umbrellas to the senior secretary of the Ministry of Home Affairs for the welfare of the Bangladesh Police Force. Group Chairman Md.…

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The 1.9-Second Rule: Why Brand Recognition is Everything in OOH Advertising

When Apple launched its privacy campaign with massive black-and-white billboards reading "Privacy. That’s iPhone.", the message was unmistakable. No list of features. No product specs. No sales pitch. Just a…

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Nagad Partners with Publicis Media to Enhance Digital Marketing and Expand Financial Inclusion

Publicis Media Bangladesh has been appointed as the digital marketing solutions partner for Nagad Limited, Bangladesh's fastest-growing mobile financial services provider. This strategic partnership marks a significant milestone in Bangladesh's…

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In the Age of AI, Guardian Reinvents Insurance with a Swipe

When everything from shopping to booking a ride is now possible with just a tap on your phone, why should insurance be left behind? Guardian Life Insurance Limited has boldly…

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‘PANORA’ Porcelain Plank Tiles Series — Experience the Art of Perfect Flooring

Akij Ceramics introduces the Panora series—a stunning collection of porcelain plank tiles designed for both residential and commercial environments. With three sleek sizes—20 × 80 cm, 20 × 120 cm,…

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POP5 Wins Grand Prix at MAD STARS 2025 with “Plot Farming”

In a landmark achievement for Bangladesh’s creative industry, POP5, a Dhaka-based full-service creative agency founded just nine months ago, has clinched the Grand Prix (SDG: Sustainable Cities category) and Gold…

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Mastercard and ICMAB jointly host the ‘Cashless Bangladesh Summit 2025’ in Dhaka

The Institute of Cost and Management Accountants of Bangladesh (ICMAB) and Mastercard jointly hosted the ‘Cashless Bangladesh Summit 2025’ under the theme ‘The Intersection of Finance and Technology’. Organized on…

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