Ceramic Industry of Bangladesh Only a decade ago, Bangladesh was mostly dependent on imported tiles. Due to the rising domestic demand, triggered by increased construction of houses and their renovation…
Apex, a successful Bangladeshi footwear brand, has been operating in Bangladesh since the early '90s. Founded by Syed Manzur Elahi, Apex started its operations as an export-oriented company. The retail…
Retail in Bangladesh is quickly growing and becoming more organized. With Bangladesh being one of the fastest-growing economies in the world and transitioning into a middle-income economy, the change is…
Singapore, 18th February 2020 – Amidst rising fears of COVID-19 spreading within the community, local creatives have come together to support digital healthcare specialist, MyDoc, in launching the #cureyourfear initiative…
Chef’s Table, one of the most successful names in the F&B scenario of Bangladesh, which also is the first one of its kind. Dwellers of Dhaka city started to relish…
By Lulu Raghavan, Managing Director, Landor Mumbai and Chekitan S. Dev, Professor of Marketing, Cornell University's School of Hotel Administration This article was first published on hotel-yearbook.com As technology continues…
The world celebrated International Women’s Day on the 8th of March. This year’s theme has been “Think Equal, Build Smart, Innovate for Change”. The theme was also supported by the…
By FARHAT ZISHAN Nike has done it once again. Massive uproar on social media talks all throughout the town and sparking major conversations across all media platform. The company's latest…
Bangladesh is moving into the modern world of advertisement and the brands' marketing game has been on the rise. Brands are now more conscious of putting their A-game in front…
IS THIS REALLY THE BEST A BRAND CAN DO? BY SYED IBRAHIM SAAJID “The best a man can be”: title of a 2 min promotional video that has recently divided…
The present trend of branding in the digital era is now changing drastically and playing significant role in transforming the overall game for the brand marketers. Highlighting the best for…
2018 has been an amazing year for the creatives all across the world. From coming up with some of the greatest campaigns to crafting meaningful storylines – this year surely…
Brands determine the image of the nation and the situation of their economy. As the world becomes more globalized, brands are considered as one of the most important assets, that…
In Conversation With Zaved Akhtar, Director, Market Transformation, Unilever, South Asia Zaved Akhtar has been working for twenty years as a career marketer and has been in places between British…
Creativity, as defined by web is said to be the creation of artistic work using one’s aesthetic imagination. However, some of the most creative minds of the nation, have raised…