SOCIAL ISSUES IN ADVERTISEMENT
IS THIS REALLY THE BEST A BRAND CAN DO? BY SYED IBRAHIM SAAJID “The best a man can be”: title of a 2 min promotional video that has recently divided…
ROLE OF BRANDS IN DIGITAL ERA
The present trend of branding in the digital era is now changing drastically and playing significant role in transforming the overall game for the brand marketers. Highlighting the best for…
CREATIVE CAMPAIGN MASTERPIECES OF 2018
2018 has been an amazing year for the creatives all across the world. From coming up with some of the greatest campaigns to crafting meaningful storylines – this year surely…
NATION BRANDS 2018
Brands determine the image of the nation and the situation of their economy. As the world becomes more globalized, brands are considered as one of the most important assets, that…
INTEGRATING TRADITIONAL WITH DIGITAL
In Conversation With Zaved Akhtar, Director, Market Transformation, Unilever, South Asia Zaved Akhtar has been working for twenty years as a career marketer and has been in places between British…
LEVERAGING CREATIVITY THROUGH DIGITAL PLATFORMS
Creativity, as defined by web is said to be the creation of artistic work using one’s aesthetic imagination. However, some of the most creative minds of the nation, have raised…
The Gala Round: Robi Bangladesh YouthFest 2017 Powered by Sailor
"Robi Bangladesh YouthFest 2017 Powered by Sailor" is an initiative of Bangladesh Brand Forum with the motto of 'Transforming 8 Divisions through Knowledge and Innovation'. Name of the initiative itself…
Alia Khan on Leadership and Islamic Fashion
Alia Khan is a pioneer and founder of the Islamic Fashion Design Council (IFDC). When she isn’t setting up new offices around the world, she is speaking at major fashion…
digital composite of school materials on table with library background
On Branding and Private Universities
The brand of a university is of course tied to the values embodied by the idea of a university. A university is a place of building capacity, potential and values…
Innovation for Sustainable Development: Need for an Effective “Government-University-Industry-Development Organizations (GUIDE)” Partnership
By Md. Rashedur Rahman The role of technology and innovation (both radical and incremental) is key to transform an economy. In the first half of the nineteenth century Germany turned…
Queen’s Young Leader Osama Bin Noor Shares His Story at Bangladesh YouthFest 2016
Osama Bin Noor was one of the Lecture Series Speakers at Bangladesh YouthFest Gala Round. Bangladesh YouthFest completed its first season in early May of this year with a two-day festival…
Magician of Words Dr. Abdun Noor Tushar at Bangladesh YouthFest 2016
Dr. Abdun Noor Tushar was one of the Lecture Series Speakers at Bangladesh YouthFest Gala Round. Bangladesh YouthFest completed its first season in early May of this year with a two-day…
Geeteara Safiya Choudhury Shares Her Diversified Life Experience at Bangladesh YouthFest 2016
Geeteara Safiya Choudhury, Chairman of Adcomm Ltd., one of the leading advertising & communication companies in Bangladesh, is the perfect example of an Iron Lady. Ex-advisor, Caretaker Government of Bangladesh,…
Yasir Azman: Relate Yourself to the Job & Express Why the Company Needs You | Bangladesh YouthFest
Mr. Yasir Azman is currently working as the Chief Marketing Officer at Grameenphone. With 18 years of successful commercial experience in various operational and leadership roles in Bangladesh, India and…
Abrar A. Anwar: Ask Yourself What Legacy You Wish to Leave Behind
Abrar A. Anwar- the very name speaks for itself. CEO of Standard Chartered, Bangladesh and with 25 years of banking experience, Mr. Anwar is truly an inspiration to many youngsters…