THE TRENDS AND TOPICS THAT COULD SHAPE THE YEAR AHEAD
The trends and conversations that could shape 2021 according to Facebook IQ
Covid wipes huge $22tn off company values but brands can fuel post-COVID economic recovery
The onset of the COVID-19 pandemic slashed $22 trillion off company valuations worldwide in Q1 2020, according to new data. The study, from the International Advertising Association (IAA), found that…
IMPACT OF COVID-19 ON LOCAL ART COMMUNITY AND CULTURAL WORKERS
As the pandemic thrashes industries worldwide, a certain faction of professionals is severely affected. The impact of the outbreak has laid bare the already perilous economic climate in which the…
THE FUTURE OF RISK
Modern societies were built on the successful management of risk at an everyday level built on the principle that if individuals trust others, it will pose minimal, if any, harm…
CUSTOMER EXPERIENCE MANAGEMENT: UNLOCKING BRAND SUCCESS
Simply put, customer experience is the cumulative perception of the brand or the company resulting from the customer's interaction. Therefore, great customer experience can mean meeting or exceeding the expectations…
COMMUNICATION IN THE TIME OF CORONA
The ongoing pandemic has forced most businesses to shut down or go to crisis mode. However, brands can still engage with customers and employees through communications. Businesses are investing in…
QUARANTINE SHORT FILM FEST BY PROTHOMALO.COM
Home quarantine has entirely changed the way we live and see this world. To begin to document the legacy of this rare time, prothomalo.com presents Quarantine Short Film Fest 2020…
Stay Home Challenge with Webable and UNDP
Series of unfortunate events under this month-long lockdown has started to take a toll on our sanity, but we have to do it for the sake of ourselves and others.…
GRAMEENPHONE – ENVISIONING INCLUSIVITY
Yasir Azman, the newly appointed CEO of the country’s leading telecommunication service provider Grameenphone is regarded as one of the most prominent business leaders of recent times in the country.…
VINI – PATH TO MULTI-BRAND FAME
Can you tell us about the journey of VINI Cosmetics so far? VINI is a venture from the entrepreneur, Darshan Patel who has made his name as a brand creator…
IN CONVERSATION WITH DR. SYED ALAMGIR
Syed Alamgir, Managing Director, ACI Consumer Brands is a distinctive figure amongst the corporate veterans due to accomplishments that have traveled far beyond the borders of Bangladesh. His introduction of…
BRANDS FOR CHANGE
This year’s International Women’s Day was celebrated around the world with most countries standing for equality on the 8th of March. The theme for this year was ‘each for equal’…
BRAND SURVIVAL
Be it in shopping malls or online stores, we are always surrounded by large numbers of brands. Among them, we choose the products of those brands which we like or…
IN CONVERSATION WITH NASREEN ZAMIR
Jonaki recently launched a line of perfumes designed in Bangladesh. Jonaki has a quite refreshing offering in the Bangladeshi fragrance market, which had a scarcity of premium fragrance brands. To…
A RELATIONSHIP FOR BETTER HEALTH
In modern-day, the average human is perhaps more concerned about his or her health than ever before. Equipped with technology, they are more informed and can attain a wealth of…