Crafting a Narrative: A Brand Blueprint
The modern brand game is more of a drive for storytelling backed with relevant drivers of experience, acquisition and retention instead of just putting out an offering and hoping for…
Mindful Meetings: A Quest for Efficiency
In the vast landscape of contemporary YouTube content, many videos portraying office life are emerging daily. Whether titled “Things All Corporate Workers Do,” “10 Things All Office Workers Do But…
The Rise, The Fall – and The Resurrection of Analogue Computing
When old technology dies, it usually stays dead. No one expects rotary phones or cathode-ray television sets to come crawling back from tech cemetery. Floppy disks, VHS tapes, pagers and…
Google Bard is slowly becoming the go-to AI
While the OpenAI’s Board vs. CEO drama unfolded in front of the world, Google Bard silently kept getting better and better with several helpful updates. The latest of those helpful…
Ghorer Bazar Shines with A Distinctive Commitment to 100% Safe Food Products
In the dynamic realm of online shopping, Ghorer Bazar is known for caring about health, sustainability, and making customers happy. The team is passionate about giving the best chemical free…
Shaping the Future through Ideas Worth Spreading
November 4th, 2023, commenced one of the biggest TEDx events in Bangladesh hosted by TEDx Gulshan, an independently organised event officially licensed by TED. TEDxGulshan 2023 took place at the…
The Timing and Tactics of PR for Startup Prowess
Ask any successful founder or expert in the startup ecosystem, and they will vigorously emphasize the importance of timing. The timing behind releasing the MVP (market-viable product), going public, and…
Why does your organisation fail at building brand values during this disruptive times?
“That's cute—but don't tell anyone about it.”- when Kodak engineer Steve Sasson invented the first digital camera in 1975, Kodak executives could not spare a better reply for the history…
The Hermit Consumer Era
It all began with a seemingly mundane Friday morning, the kind that usually unfolds in a familiar rhythm of household chores and quiet family routines. As I entered the living…
Leadership Wisdom: Insights from Suhail Al Kharsah’s Diverse Career
Suhail Al Kharsah works as an Enterprise Agile Coach in the Central Transformation Office of Pharma International. He boasts a remarkable career spanning over 22 years within multinational organizations. Over…
Towards a Circular Economy in Bangladesh
Nearly 25,000 tons of solid waste are generated daily in Dhaka, one of the most densely populated cities in the world. In contrast, the fate of these wastes is being…
An Open Letter from realme’s Founder and CEO Sky Li: Let’s Make it real
With the advent of a new year, youth-favourite smartphone brand realme has announced 2024 as the year of rebranding for the next five years. Sky Li, Founder and CEO of…
Leadership Summit: Navigating the Next Frontier Transforming Organizations for the Future
Bangladesh Brand Forum organised its flagship initiative, the 7th Leadership Summit, Presented by American International University-Bangladesh (AIUB), Powered by Summit Communications Limited & Sheltech; in association with BSRM, Team Group,…
Httpool and Banglalink Helping a telecom brand reach more customers using Advantage+ placements
Success story Meta Authorized Sales Partner Httpool helped this leading telecom company in Bangladesh run a campaign to reach a broader audience with quality ad creative — resulting in a…
Local Investors Bet Big: Sheba Secured 100+ Crore in Funding
In a remarkable feat demonstrating the vibrancy of Bangladesh's startup ecosystem, Sheba Platform Limited is the only startup who has secured an investment of BDT 100 Crore, solely from local…
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