FAMILY BUSINESSES: ACTING NOW FOR A LEGACY TOMORROW

According to the leaders, a professional governance structure and a clear cut conflict resolution process, preferably incorporating an independent party, can help strip emotions and personal bias out of decision making processes. A professional approach can help eradicate the obstacles faced by family businesses which may stem from personal issues rather than business ones.

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WEIGHING THE POSSIBILITIES OF CRYPTOCURRENCIES

Cryptocurrency is something that has been a hot topic of discussion for several years now.  Most people are familiar with cryptocurrencies, and some might even purchase Bitcoin from time to time. There are a number of reasons why cryptocurrency has become so popular recently. One of the main reasons why cryptocurrency is so popular around the world is that it has very low transaction fees. The very low fees that people have to deal with when using various cryptocurrencies make sense for them to use cryptocurrencies to pay for items online and lots of people also find it to be secure. 

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DOES YOUR CUSTOMER FUNNEL STILL LOOK THE SAME? CUSTOMER JOURNEY IN THE PANDEMIC

Today's marketing focuses on establishing trust between businesses and their customers, but following the pandemic, this aspect of the industry may become strained. As a result, now could be a critical time for advertisers to adjust their funnels and rethink who their true target audience is. Marketing analytics has evolved into a money-making method for companies to better understand consumer behavior, but in the aftermath of a transformative pandemic, it's worth taking a closer look at how the art of converting customers has radically changed within respective industries.

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RUHUL ALAM AL MAHBUB, CHAIRMAN, FAIR GROUP HOPEFUL FOR THE FUTURE OF ‘MADE IN BANGLADESH’

The recent announcement by Finance Minister AHM Mustafa Kamal proposing the promotion of the “Made in Bangladesh” brand in order to expediate the development of mega industries and production of…

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Read more about the article Paperfly – Shaping the Doorstep logistic industry as we know it
4 co-founders of Paperfly. From left: Rahath Ahmed, Razibul Islam (back), Shamsuddin Ahmed (front), Shahriar Hasan (right)

Paperfly – Shaping the Doorstep logistic industry as we know it

Rahath Ahmed, the CMO and the cofounder of Paperfly, is a seasoned marketing professional, having 15 years plus experience in local, regional and global roles in the leading technology multinational…

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