Integrated Customer Experience, Winning Customers’ Heart & Mindnot a function but culture to ensure sustainable growth

When we talk about sustainable growth of any business, we talk about two things, < The present revenue model should be stronger enough to cover up all the ongoing expenses,…

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Daraz CMO talks about Bangladesh Media Innovation Awards

1) Why did you come up with an initiative like Bangladesh Media Innovation Awards? Back when I used to work for the leading English daily of the country, The Daily…

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INNOVATION & TECHNOLOGICAL DEVELOPMENT WILL DETERMINE THE FUTURE OF THE INDUSTRY: NURUL AFSAR

Electro Mart Group is one of the largest Business houses in Bangladesh, having been continuing its business as an Importer, Manufacturer and Marketer of a wide range of electronic home…

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Degrowth: The Case for Constraining Consumption By Philip Kotler

Ever since the start of the Industrial Revolution, the societal mission has been endless economic growth.  Every country wants to report that its Gross Domestic Product (GDP) rose. It didn’t…

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The Ideal Size of Highly Effective Groups and Communities

Research by the British anthropologist and a psychologist at the University of Liverpool, Robin Dunbar indicates that stone-age hunter-gatherers lived in clans holding up to 150 people. During his research,…

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‘e-Commerce will drive growth in the retail sector’– Ambareen Reza, Co-founder and Managing Director, foodpanda Bangladesh

It was in the late 2013, the early days e-commerce in Bangladesh, when Ambareen Reza, thought of launching an online food delivery service that would deliver food to customers from…

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Second edition of the AMF Journal

Editor's Note: In 1991, Mr. Michio Torii took the initiative of setting up the Asia Pacific Marketing Federation (APMF). In August 6, 2007 under worldwide political and economic shift, APMF…

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