AUGMENTED REALITY AND E-COMMERCE
By Nafisa Nawal Khan WHAT AUGMENTED REALITY ACTUALLY IS In the past, in movies that used to portray the future, a common portrayal would be people being able to interact…
THE TRENDING TECHOVERS
By Farhat Chowdhury Zishan Technology has been the biggest change in the lifestyle of people all around the world over the last few decades and where these products stand now…
13 TECHNICAL SEO FACTORS
Exactly what makes a website optimized for search engine rankings? Here are the 13 factors that will play a great role in Search Engine Optimization (SEO). If you require further…
CHATBOTS & BRANDS: A LOVE STORY IN THE DIGITAL ERA
From their humble beginnings in the form of Microsoft Word’s PaperClip Assistant or MSN’s SmarterChild, Chatbots have certainly evolved since then. Their integration with global Messenger apps provides for a…
INNOVATION IN ADVERTISING
The last decade has seen mobile phones transform from being a single purpose communication device to an operating system of how we go about our day. It has simultaneously increased…
MOVING THE DIGITAL MARKETING GAME AHEAD
Bangladesh Brand Forum hosted a dialogue on the 12th of May 2018 with industry leaders from the digital marketing scene of Bangladesh. The objective of which was to clarify the…
PLANTING SEEDS OF LOYALTY IN E-COMMERCE
By Izbath Tarik After decades spent in the era of internet, millions of businesses are being operated solely on the internet. They are registering their business, setting up their website,…
BBF Digitalk on Smart Data Usage for Marketing Campaigns
Bangladesh Brand Forum is presenting a session on “Smart Data Usage For Your Marketing Campaigns: Why and How?”, on 21st March at the premises of Bangladesh Brand Forum. Presented in Association with…
EXPERTS DISCUSS ON DIGITIZATION OF THE APPAREL INDUSTRY
By Shadab Mahbub The RMG industry in Bangladesh is celebrated as the leading (and dominating) source of export earnings for Bangladesh. Our position in the global market as the second…
Innovative AD Formats for Better Engagement on Mobile
In 2016 Mobile advertising became the no.1 channel for digital ad spending with 60% of all digital budget going to mobile. As brands are spending more on mobile, advertisers are…
Expansion Whisper of Digital Media
Some integral factors have major influence on Bangladesh’s transformation into a progressive digital economy. Bangladesh is the 8th largest country in the world (in terms of population) and 5th most…
Doing It Digital in Bangladesh
Rajib is a brand manager of local Bangladeshi conglomerate and looks after a portfolio of brands. In his annual marketing plan, as a young brand savvy professional, he is tempted…
Want To Become A Digital Marketer Yourself? Here Are 5 Most Sought After Specializations
There can be a plethora of reasons why you wish you were a digital marketer. Maybe you're the startup-entrepreneur lacking budget to hire experts, maybe you so live and breathe…
MAKE YOUR CREATIVES GREAT AGAIN: dynamic and rich way.
Have you ever tried counting how many banners you see daily while browsing the mobile web? 50? 100? 1000? Of course, it depends on the duration, still, the answer in…
G&R Serves 1 Billion Ads per Month
Bangladeshi Ad Network G&R is now serving over 1 billion ads per month, across more than 5 thousand Bangladeshi websites and apps. How big is a billion? If a billion…