Why 67% of Bangladesh’s Transaction Value Still Moves In Cash
A shopkeeper in Old Dhaka used to keep five QR stickers on his counter, one for each bank or wallet his customers might use. Since 1 July he has needed…
AI Made the Task Shorter, Not the Day
You have probably had the experience by now. A tool drafts the email in nine seconds flat, you feel briefly magnificent, and then somehow the day still ends with a…
The Cost Of A Prompt: How Resource-Intensive is Everyday AI?
AI has made our lives easier, but every prompt comes with a hidden environmental cost that often goes unnoticed. While stopping AI use may not be practical, using it thoughtfully…
Bangladesh’s Rooftops Could Power the Country
On 17 August the National Board of Revenue issued a clarification that should never have been necessary. Industrial users, it confirmed, could continue importing solar equipment at 1 percent duty…
Digital Overload: Are We Consuming Too Much?
Scroll. Tap. Refresh. Repeat. To most of us, this sequence is instinctive; we do it without giving it any thought. From waking up to the blissful glow of a notification,…
The Brands in the Room: Who Really Holds Big Tech Accountable?
There is a moment — somewhere between the boardroom and the newsfeed — when a brand must decide what it stands for. Not in a manifesto or a mission statement,…
The Digital Leader’s Dilemma: Moving Fast Without Losing Your People
Digital teams and creative departments all over the world have been facing intense pressure to innovate quickly due to the boom in AI technology. Creative leaders and marketing people are…
Combining SEO, AEO and Performance Marketing: Building powerful brands in the AI-age in Bangladesh
For as long as we have seen in the last decade, Bangladesh’s digital marketing playbook has looked something like this: set up a Meta ad account, launch campaigns targeting Dhaka-based…
Can AI Fix the World’s Growing Waste Crisis?
The global waste problem is no longer a technical afterthought. Across cities and industries, the traditional approach of collecting everything, dumping or burning most of it, and recycling what remains…
THE GREAT GREEN WALL OF CHINA: CAN THE WORLD’S TOP EMITTER BECOME ITS CLEANEST POWER?
Speaking via video at the UN Climate Summit in New York, China's president Xi Jinping outlined his country's climate ambitions. Although the stated goals may not have been as ambitious…
The Trillion-Dollar Sky: How Drones Will Power the Next Industrial Revolution
Look toward the sky in 2025, and the picture has already changed. Birds and passenger aircraft share airspace with buzzing quadcopters over farmland, logistics tests in suburban neighborhoods, and military…
8 Game-Changing HealthTech Archetypes Every Digital Health Leader Needs to Know
A Front-Row Seat to Health Innovation Healthcare innovation isn’t just a buzzword; it’s one of the most critical levers for improving human well-being in the 21st century. As populations age,…
The Nexus Method: A Smarter Way to Organise Ideas, Projects, and Decisions
Each generation has struggled with its own challenges; however, ours can be described by a single word: overload. We live in an era when the information flows all over the…
Decoding Netflix: A Case Study In Customer-First Innovation
In 2007, JPMorgan analyst Barton Crockett issued a statement stating that Netflix was facing tougher competition from Blockbuster than originally expected. In 2007, Netflix was facing a peculiar crunch situation.…
AI and Advertising: Who Really Profits in the Age of Automation?
The average consumer receives between 3,000 and 10,000 commercial messages every single day. These messages can influence us to buy products we need or solve problems we didn’t even realise…
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