Unilever Bangladesh Organizes Three-Day Workshop on Environmental Journalism for Youth in Chattogram

Unilever Bangladesh, one of the country’s leading fast-moving consumer goods (FMCG) companies, recently organized a three-day workshop titled “Youth Journalism on Environment: A Focus on Plastic Waste Management” for aspiring…

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Marketing’s Environmental Footprint: Why It’s Time to Rethink Events

Sustainability has evolved from being just another buzzword to a fundamental aspect across various industries. As the growing concern for climate change gains traction and consumers become more conscious of…

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How BRAC Bank’s eyecare initiatives are reshaping lives and communities

Clear vision is a fundamental human need—essential for work, a better livelihood, and an improved quality of life. Yet, for many across Bangladesh, poor eyesight silently limits opportunities, liberty, and…

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Personalised. Ethical. Human: The New E-Commerce Trifecta

In the futuristic sci-fi thriller Minority Report, Tom Cruise’s character walks through a shopping mall equipped with retinal scanners that instantly display holographic advertisements tailored to his preferences and desires.…

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AI-Driven Ads Are Here—Is Your Brand Ready?

In early 2024, Vietnamese fashion brand Juno tested Meta’s AI-powered Advantage+ Shopping Campaigns against its regular ad strategy. The difference was stark. With deep learning in control, Juno saw a…

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A Billion-Dollar Problem: How Women’s Health Impacts the Workforce and Economy

I have heard it all my life: “Health is Wealth.” It is something our mothers and grandmothers said, something you would see printed on posters at clinics or in schoolbooks.…

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The Creative Budget Overhaul: What Smart B2B Marketers Are Doing Differently

In 2025, the rules of B2B marketing are being rewritten. With economic uncertainties, evolving buyer behaviors, and a hyper-competitive digital landscape, traditional approaches are falling short. Now is the time…

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Weak Dollar, Strong Potential: What It Means for Bangladesh’s Economy and Exports

The U.S. dollar is experiencing its worst start to a year since 2008, with the U.S. Dollar Index (DXY) falling 4.2% (Chen, 2025) year-to-date amid concerns over the Trump administration's…

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Toward a Future-Ready Bangladesh: The Role of Reform in Sustainable Development

Bangladesh stands at a pivotal moment in its development journey. Once hailed as a model for poverty reduction and resilience, the country now faces a complex set of economic, social,…

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Bangladesh AI Summit and Hackathon Propel Nation’s Digital Transformation

Bangladesh AI Summit, organized by Bangladesh Brand Forum, powered by Akij Resource and Mutual Trust Bank PLC, and held in collaboration with BRAC Business School, took place on May 8,…

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