Floating Exchange Rates, Sinking Confidence: The Debate Over Bangladesh’s Exchange Policy

Introduction In May 2025, Bangladesh embarked on a bold macroeconomic experiment transitioning from a crawling peg system to a floating exchange rate system. This decision, spurred by external pressure and…

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GEO Is the New SEO: How Creatives Can Stay Visible in the Age of AI

Search Engine Optimization (SEO) was once the holy grail of online visibility. For decades, creatives, marketers, and businesses alike danced to the rhythm of Google’s algorithms—optimising keywords, perfecting meta descriptions,…

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Redefining Media in the Digital Age: Deepto TV’s Strategic Transformation

“At Deepto, we’re not just broadcasting—we’re story-building, brand-partnering, and future-shaping.”   The New Reality for Broadcasters The Bangladeshi media industry is undergoing a structural shift. Audiences are no longer platform-loyal.…

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Reshaping Youth Mentality From Climate-Anxiety to Climate-Action For The Future

Climate is probably the most widely talked-about issue of the 21st century. However, it is no longer a far-fetched topic in textbooks or magazines anymore. It’s the harsh reality of…

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Marketing to Gen Z? Think Micro, Mobile, and Meaningful

Gen Z has radically changed media habits more than any other generation. They were raised on algorithm-driven platforms and influenced mobile-first behaviours since their birth in the late 1990s and…

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Tariff Talks with the USA: A New Chapter for Bangladesh Trade

Introduction: Navigating New US-Bangladesh Trade Relations The US is Bangladesh's largest apparel importer, accounting for approximately 19.18% of its total RMG exports, valued at $7.54 billion in FY25. The US…

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