As the business world evolves, the importance of brand image in shaping consumer perception is becoming increasingly crucial. In this era, advertising holds a pivotal role in building the brand…
Artificial Intelligence, or AI, is becoming more or less a buzz component everywhere. It has now reached a point where even the most minute task can be performed seamlessly with…
In recent years, a variety of cultural phenomena that are distinctive among Indonesian youth audiences have flooded social media. Starting from the pargoy dance trend (short for partai goyang or…
Startup founder Lauren Humphrey first heard that Silicon Valley Bank (SVB) was in serious jeopardy around 5:30 am on Friday, March 10, while she was in Sydney. When the bank…
When it comes to the human-centred design process, the case of Oral B stands out as an example of how a simple problem-solving approach can transform human experiences. In 1996,…
Ghost stories at night, fairytales, and detective stories might be some things you can still recall. How much does your brain remember when you hear a pitch, watch a presentation,…
"Come look at this jif," my father called me one morning while bursting out with laughter. I wondered to myself what new revolution he had discovered this week. I come…
Jose Granados was optimistic about landing a job at Meta Platforms Inc. until the very end. He was a 32-year-old Kelley School of Management MBA student at Indiana University who…
In the 2019 Oscar-nominated movie ‘Roma,’ director Alfonso Cuaron depicted the complex and often overlooked lives of caregivers. Cuaron’s semi-autobiographical movie was a tribute to his nanny, the woman who…
Without a doubt, digital media is an essential marketing channel in today's world. Social media is used by nearly every demographic, with everyone having a distinct identity and many people…
Though the Bangladeshi startup ecosystem is not as strong as in most advanced countries, the ecosystem has expanded greatly in the last few years. The country’s top startups have acquired…
BBF: Could you please tell me about the company you are leading? Tanvir Ahmed: Our journey started in 2019 with the launch of ClaRose, a natural face care range offering…
The field of marketing is ever changing and evolving. Not to mention, the fast paced world introduces new trends and way of lifestyle each day. Therefore, the horizon of the…
Migrant workers in Bangladesh are a significant source of foreign currency for the country, with remittances accounting for around 8% of the country's total GDP on average per annum over…
This July, Europe has been a tale of two halves. As the UK breached 40 degrees Celsius for the first time and France suffered a ‘heat apocalypse’, much of Russia…